{"id":23440,"date":"2021-01-15T00:00:00","date_gmt":"2021-01-14T14:00:00","guid":{"rendered":"https:\/\/employmenthero.com\/nz\/blog\/how-to-use-rockefeller-habits\/"},"modified":"2025-07-01T00:42:39","modified_gmt":"2025-07-01T00:42:39","slug":"how-to-use-rockefeller-habits","status":"publish","type":"post","link":"https:\/\/employmenthero.com\/nz\/blog\/how-to-use-rockefeller-habits\/","title":{"rendered":"How to use Rockefeller Habits For Your Business"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull blog-template-header has-neutral-100-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-bottom:var(--wp--preset--spacing--16)\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\"><div style=\"--bb--crumb-gap:.4em;\" class=\"blog-template-breadcrumb wp-block-employmentherocom2025-breadcrumb-block\"><nav role=\"navigation\" 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<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-5 wp-block-group-is-layout-constrained\"><h1 class=\"blog-template-title wp-block-post-title\">How to use Rockefeller Habits For Your Business<\/h1><\/div>\n\n\n\n<p class=\"blog-template-sub-title\" style=\"padding-top:var(--wp--preset--spacing--9);padding-bottom:var(--wp--preset--spacing--9);line-height:1.5\">\n    Want to supercharge the growth efforts of your business? Check out these tips on how to use Rockefeller Habits, a goal-setting system credited for helping world-leading businesses achieve success.\n<\/p>\n\n\n\n<div class=\"wp-block-group blog-template-meta-row is-layout-flex wp-container-core-group-is-layout-8 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-query wp-block-hosts-query has-global-padding is-content-justification-left is-layout-constrained wp-container-core-query-is-layout-1 wp-block-query-is-layout-constrained\"><ul data-wp-interactive=\"eh-hosts\" class=\"wp-block-post-template is-layout-flow wp-container-core-post-template-is-layout-1 wp-block-post-template-is-layout-flow\"><li data-host-index=\"0\" data-wp-on--click=\"actions.openDetail\" class=\"wp-block-post post-40334 hosts type-hosts status-publish has-post-thumbnail hentry\">\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-7 wp-block-group-is-layout-flex\"><figure style=\"width:52px;height:52px;\" class=\"wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"120\" height=\"120\" src=\"https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2021\/07\/EH_Favicon-120x120.png\" class=\"attachment-host_thumbnail size-host_thumbnail wp-post-image\" alt=\"\" style=\"border-radius:60px;height:52px;object-fit:cover;\" srcset=\"https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2021\/07\/EH_Favicon-120x120.png 120w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2021\/07\/EH_Favicon-150x150.png 150w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2021\/07\/EH_Favicon-54x54.png 54w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2021\/07\/EH_Favicon-108x108.png 108w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2021\/07\/EH_Favicon-200x200.png 200w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2021\/07\/EH_Favicon-216x216.png 216w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2021\/07\/EH_Favicon-112x112.png 112w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2021\/07\/EH_Favicon-224x224.png 224w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2021\/07\/EH_Favicon-142x142.png 142w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2021\/07\/EH_Favicon.png 239w\" sizes=\"auto, (max-width: 120px) 100vw, 120px\" \/><\/figure>\n\n\n<div class=\"wp-block-group has-sm-font-size is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-6 wp-block-group-is-layout-flex\"><h6 style=\"line-height:1.3; border-right-width:1px;border-right-color:var(--wp--preset--color--black); padding-right:var(--wp--preset--spacing--2);\" class=\"has-text-align-center has-link-color wp-elements-1e20e747939e3458765ab321928f59b7 wp-block-post-title has-text-color has-violet-500-color has-sm-font-size\">The Team<\/h6><\/div>\n<\/div>\n\n<\/li><\/ul><\/div>\n\n\n\n<p class=\"has-text-align-center has-sm-font-size\" style=\"border-left-style:none;border-left-width:0px;padding-left:0\">Published<\/p>\n\n\n<div class=\"wp-block-post-date has-sm-font-size\"><time datetime=\"2021-01-15T00:00:00+00:00\">Jan 15, 2021<\/time><\/div>\n\n\n<p class=\"has-text-align-center has-sm-font-size\" style=\"border-left-color:var(--wp--preset--color--neutral-700);border-left-width:1px;padding-left:var(--wp--preset--spacing--2)\">Updated<\/p>\n\n\n<div class=\"wp-block-post-date__modified-date wp-block-post-date has-sm-font-size\"><time datetime=\"2025-07-01T00:42:39+00:00\">Jul 1, 2025<\/time><\/div>\n\n\n<p class=\"has-sm-font-size\" style=\"border-left-color:var(--wp--preset--color--neutral-700);border-left-width:1px;padding-left:var(--wp--preset--spacing--2)\">33 mins read<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull blog-image-container has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-image aligncenter size-large is-resized blog-template-image\"><img decoding=\"async\" src=\"https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/4\/2021\/09\/cowomen-XC1Ccohy8P0-unsplash-547.jpg\" alt=\"Image\" style=\"object-fit:cover;width:864px;height:561px\"\/><\/figure>\n<\/div>\n\n\n\n<div style=\"height:66px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:30%\">\n<div class=\"wp-block-group sticky-side-panel is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-12 wp-block-group-is-layout-flex wp-container-2 is-position-sticky\">\n<p class=\"has-lg-font-size\" style=\"border-bottom-color:var(--wp--preset--color--neutral-200);border-bottom-width:0.1rem;padding-top:var(--wp--preset--spacing--4);padding-bottom:var(--wp--preset--spacing--4)\"><strong>Contents<\/strong><\/p>\n\n\n\n<div class=\"content-single-table-content\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:70%\" id=\"content-wrapper\">\n<div class=\"wp-block-group content_single content_single--blog content-single-content-wysiwyg wysiwyg content-wrapper has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-bottom:var(--wp--preset--spacing--4)\">\nHave you ever heard of &#8216;Blue Monday&#8217;?\n\nBlue Monday is a modern phenomenon that indicates that the third Monday of January &#8211; in 2021 this falls on January 18 &#8211; is the most depressing day of the year for employees around the world.\n\nAfter the holidays, workers can feel a sense of sadness about settling into the work year and start longing for their next vacation. While the term was actually coined by crafty travel marketers, there&#8217;s some truth to the <a href=\"https:\/\/employmenthero.com\/nz\/blog\/flight-risk-employees\/\">feeling of waning motivation<\/a> after the initial glow of new year&#8217;s resolutions has worn off.\n\nThe silly season is in the rearview mirror and the end of the year is nowhere in sight.\n\nEmployees are likely to be standing at the bottom of a mountain of goals, looking up into the chaos and possibly feeling exhausted in advance.<img loading=\"lazy\" decoding=\"async\" alt=\"Woman drinking wine and crying underneath desk\" class=\"wp-image-40380 size-full aligncenter\" height=\"260\" src=\"https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/2021\/07\/Rockefeller-1.gif\" width=\"480\"\/>\n<p style=\"text-align: center;\">Let&#8217;s avoid this situation, shall we?<\/p>\nBut <a href=\"https:\/\/employmenthero.com\/nz\/resources\/goal-setting-template\/\">goal setting<\/a> doesn&#8217;t have to be this way. Your team doesn&#8217;t have to make a huge to-do list and then mindlessly plough away as the year goes on. In any case, they&#8217;re not likely to stay motivated if they do.\n\nAll companies need is some strategic thinking to unite their goals and structured habits to <a href=\"https:\/\/employmenthero.com\/nz\/blog\/servant-leadership\/\">keep them motivated<\/a> and on the right track.\n\nCome in habits from the book &#8220;Mastering The Rockefeller Habits&#8221;, the habits and goal-setting system are credited for supercharging the growth efforts of <a href=\"https:\/\/employmenthero.com\/nz\/blog\/leading-companies-use-okrs\/\">world-leading businesses<\/a>. Never heard of them? We&#8217;re here to help!\n\nLet&#8217;s break down exactly what Rockefeller Habits are and how they can quickly scale up your business, set up amazing routines for your team and help boot the January blues.\n<h2 id=\"what-are-the-rockefeller-habits\">What are the Rockefeller Habits?<\/h2>\n<em>&#8220;Don&#8217;t be afraid to give up the good to go for the great.&#8221; <\/em>&#8211; John D.\n\nRockefeller Entrepreneur Verne Harnish was inspired by the leadership principles set out by John D. Rockefeller, a businessman renowned for his management skills (and the fact that he was likely the richest man in history).\n\nAmerica&#8217;s first billionaire, the oil tycoon was known for his honesty, perseverance and kindness towards his employees. In 2002 Harnish authored &#8216;Mastering the Rockefeller Habits: What you must do to increase the value of your growing firm&#8217;, solidifying the principles he had been using to help major businesses grow quickly.\n\nIn the book, Harnish outlined 10 major habits that would help companies create a thriving, motivated and growth-oriented culture. Since its release over 70,000 companies have used Rockefeller&#8217;s habits to scale up to multi-million and in some cases billion-dollar businesses.\n\nThe foundations of Harnish&#8217;s book, when reduced to a simple formula, are:\n\n<strong>Clear Vision (Goals) + Discipline (Routine) = Success<\/strong>\n\nA company that runs on a tight routine would unravel if they weren&#8217;t working towards a <a href=\"https:\/\/employmenthero.com\/nz\/resources\/okrs-guide\/\">clear common goal<\/a>. A company that has an articulated vision in mind but doesn&#8217;t have the organised routines to make it happen will also find its growth stalling.\n\nCompanies can hit a sweet spot only when their entire teams know exactly what goals they&#8217;re working towards and have clearly articulated habits to help them get there. <img loading=\"lazy\" decoding=\"async\" alt=\"Saved by the Bell group high fiving\" class=\"aligncenter wp-image-40381 size-full\" height=\"320\" src=\"https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/2021\/07\/Rockefeller-2.gif\" width=\"480\"\/>\n<p style=\"text-align: center;\">Achieving-your-goals energy.<\/p>\n<h2 id=\"which-companies-use-rockefeller-habits\">Which companies use Rockefeller Habits?<\/h2>\n&#8216;Show us the money!&#8217; &#8211; we hear you say. We like your enthusiasm. Mastering The Rockefeller Habits is a book that has some famous followers.\n\nHere&#8217;s how organisations around the world have incorporated Rockefeller Habits to grow.\n<h3 id=\"atlassian\">Atlassian<\/h3>\nAustralian software company Atlassian has grown rapidly since founders Mike Cannon-Brookes, and Scott Farquhar established the organisation in 2002. Now worth over <a href=\"https:\/\/www.afr.com\/technology\/atlassian-bosses-top-the-list-of-australia-s-tech-titans-20200716-p55cry\" rel=\"noopener noreferrer\" target=\"_blank\">$42billion USD<\/a>, the company stands as one of the world&#8217;s biggest business successes with its founders as masters of the tech boom.\n\nAtlassian&#8217;s emphasis on core values and purpose hits the heart of Rockefeller Habits, and they have remained constant from when the company had 50 employees to its current count of over 3500 employees.\n\nAtlassian built their core values in their own language, like &#8216;open company, no bullshit&#8217; and &#8216;be the change you seek&#8217;. Building core values from a sense of purpose help your team act with empathy toward clients and stay on task.\n\n<em>&#8220;Scaling up a significant business requires precisely the kind of discipline and focus detailed in Verne&#8217;s practical and &#8216;how-to&#8217; driven book,&#8221; <\/em>Scott Farquhar, Atlassian Co-Founder\n<h3 id=\"rackspace\">Rackspace<\/h3>\nDominic Monkhouse used Rockefeller Habits to grow UK tech company Rackspace from four employees to 150 employees. Under Monkhouse&#8217;s management, the company was recognised as one of the top companies in Europe to work for.\n\n<em>&#8220;The Rockefeller Habits were instrumental in the stratospheric growth of Rackspace, taking the company from zero to \u00a326m in only five years in the UK,&#8221; <\/em>Monkhouse<a href=\"https:\/\/www.bbntimes.com\/companies\/introducing-the-rockefeller-habits\" rel=\"noopener noreferrer\" target=\"_blank\"> writes<\/a>. <em>&#8220;I&#8217;ve seen first-hand the difference they make to businesses&#8230; I was blown away by their ability to focus on the things that mattered.&#8221;<\/em>\n<h3 id=\"remote-year\">Remote Year<\/h3>\nRockefeller Habits helped Remote Year get a handle on the dramatic growth that was challenging the new company. The business, which facilitates travel and accommodation for remote employees, found itself growing faster than it could handle after two successful first years.\n\nWith burnout threatening the team, co-founder Sam Pessin used Rockefeller Habits to help the company scale up sustainably. The Rockefeller communication techniques were a key takeaway that helped Remote Year&#8217;s employees adapt to a boom in growth while keeping their eyes on the company&#8217;s vision.\n\n<em>&#8220;Helping people understand what&#8217;s going on is so important to a startup these days,&#8221; <\/em><a href=\"https:\/\/blog.growthinstitute.com\/scale-up-blueprint\/sam-pessin-interview\" rel=\"noopener noreferrer\" target=\"_blank\">says Sam.<\/a><em>&#8220;People want to be a part of it, people want to know what&#8217;s going on. People want to know what decisions are being made and why they are being made.&#8221;<\/em>\n<h3 id=\"employment-hero\">91±¬ΑΟ<\/h3>\n<strong>Shameless self-promotion alert! <\/strong>Yes, we here at <a href=\"https:\/\/employmenthero.com\/nz\/\">91±¬ΑΟ<\/a> are big fans of Mastering The Rockefeller Habits. Our CEO Ben Thompson adopted the Rockefeller Habits when we were a company of just 10 employees. Harnish&#8217;s principles have helped us grow, stay true to our company values and keep our customers&#8217; needs front of mind.\n\nThe Rockefeller Habits also help us stay focused on our goals, which we consider on a regular and official basis. Ben spoke about the Rockefeller 90-day rule with <a href=\"https:\/\/www.entrepreneur.com\/en-au\/growth-strategies\/how-the-10-rockefeller-habits-help-scale-a-hyper-growth\/332534\" rel=\"noopener noreferrer\" target=\"_blank\">Entrepreneur Magazine<\/a>,\n\n<em>&#8220;At our <a href=\"https:\/\/employmenthero.com\/nz\/blog\/how-to-implement-okrs\/\">quarterly planning sessions<\/a>, we determine the biggest issue or opportunity to focus on each quarter by answering the same question every 90 days: &#8216;What is the number one thing we can achieve in the next 90 days that will take us as far as possible from where we are today towards where we want to be in one year from now?'&#8221;<\/em>\n\nBut enough about us, here&#8217;s how your company can use Rockefeller Habits to achieve business success.\n<h2 id=\"lets-walk-through-the-key-components-of-each-habit\">Let&#8217;s walk through the key components of each habit<\/h2>\n<h3 id=\"\"><\/h3>\n<h3 id=\"1-the-leadership-executive-team-is-healthy-and-aligned\">1. The leadership (executive) team is healthy and aligned<\/h3>\nThe executive team at any company, no matter how big or small, must lead by example to set the Rockefeller Habits in motion &#8211; and keep them consistent as the company grows.\n\nThis is the reason that, while the rest of the Rockefeller Habits can be completed in any order, having your leadership aligned on company goals and routines must come first. Everything comes from the top!\n\nOn Harnish&#8217;s Rockefeller Habits Checklist, he outlines the four elements of a leadership team that&#8217;s poised for success:\n<ul>\n<li>Team members understand each other&#8217;s differences, priorities, and styles<\/li>\n<li>The team meets frequently (ideally weekly) for strategic thinking<\/li>\n<li>The team participates in <a href=\"https:\/\/employmenthero.com\/nz\/resources\/how-to-coach-employees-in-the-workplace\/\">ongoing executive education<\/a> on a monthly basis<\/li>\n<li>The team is able to engage in constructive debates, and all members feel comfortable participating<\/li>\n<\/ul>\nTrust lies at the heart of these items &#8220;It is crucial that your team has a level of trust that allows for healthy debates and constructive conflicts,&#8221; says Harnish.\n\nWhat&#8217;s on the <strong>not<\/strong> to do list? Red flags that indicate <a href=\"https:\/\/employmenthero.com\/nz\/resources\/how-to-deal-with-bad-managers\/\">dysfunctional leadership teams<\/a> include a lack of trust, avoidance of accountability and a lack of attention to results. This is very much the foundation of the Rockefeller Habits.\n\nMaster your leadership team&#8217;s <a href=\"https:\/\/employmenthero.com\/nz\/blog\/communication-in-the-workplace\/\">working and communication style<\/a> and then dive into the rest of the habits in whatever order works best for your business.\n<h3 id=\"2-everyone-is-aligned-with-the-1-quarterly-priority-to-move-the-company-forward\">2. Everyone is aligned with the #1 quarterly priority to move the company forward<\/h3>\nPut a meeting in your calendar every 90 days because a quarterly strategy session is critical in keeping the wheels turning for your company&#8217;s success.\n\nBut what do you discuss in that meeting? The meeting&#8217;s purpose is to decide on<strong> a single goal for the quarter<\/strong>. Within this goal, decide on a &#8216;Critical Number&#8217; that you all deem will move the company forward over the next 90 days.\n\nChoosing one goal to focus on for the quarter will keep your employees from drifting off into work that&#8217;s not relevant to the main priority, it will also give them an easy reason to reject any work that doesn&#8217;t align with the goal.\n\nWhen the goal has been decided on, it&#8217;s time to develop a &#8216;Quarterly Theme&#8217; &#8211; a phrase that encapsulates the goal and can be used as a motivational mantra throughout the month. Management should then share the details of a reward for the team if they achieve this goal.\n\nFor example: Let&#8217;s say you run an ice cream shop and you want to scale up the business by successfully expanding into the online sales of ice cream cakes.\n\nTo reach this goal you need to hit a Critical Number &#8211; selling $20,000 worth of cakes over 90 days. Your Quarterly Theme that all staff are repeating is &#8216;Cake it Happen&#8217;. Your reward is a nice team lunch on the company, followed by the afternoon off.\n\n<img loading=\"lazy\" decoding=\"async\" alt=\"Baby Mary Kate eating ice cream\" class=\"aligncenter wp-image-40382 size-full\" height=\"343\" src=\"https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/2021\/07\/Rockefeller-3.gif\" style=\"font-size: 16px;\" width=\"400\"\/>\n<p style=\"text-align: center;\">Ice cream is life.<\/p>\nA key component of this goal is making sure the entire team is complete across the goal, why it matters to the company and what each person&#8217;s contribution is. This transparent approach can keep everybody feeling connected and motivated to make huge strides together.\n<h3 id=\"3-information-moves-around-the-company-quickly-and-accurately\">3. Information moves around the company quickly and accurately<\/h3>\nFor so many companies, a communication breakdown\u00a0can spell absolute disaster. A lack of communication can cause your employees to become frustrated, lead to double-handling of work, see a decline in trust and hit employee engagement hard.\n\nAt the same time &#8211; endless, unstructured meetings are also not very helpful. Regular lengthy meetings can be a time drain and demotivating for busy employees (read: boring). Effective bursts of communication are the solution.\n\nHarnish calls this getting into a communication &#8216;rhythm&#8217;. He suggests;\n<ul>\n<li>A <strong>daily<\/strong> huddle for all employees, this can be done in teams and should last less than 15 minutes<\/li>\n<li>A <strong>weekly <\/strong>meeting in which teams take a deeper look into the week&#8217;s numbers and activities, time this one to last about 60-90 minutes<\/li>\n<li>A <strong>monthly<\/strong> meeting in which middle managers and the executive team spend half a day discussing key numbers, problem-solving and sharing information<\/li>\n<li>A quarterly and annual session that spans 1-3 days, where middle managers and the executive team come together to work on the &#8216;4 Decisions&#8217; &#8211; Strategy, Execution, People, Cash<\/li>\n<\/ul>\nGet into this rhythm and commit to it! Sticking with this meeting routine will help your employees stay on top of important information and encourage them to provide essential feedback.\n\n? Are some of your employees working remotely? Check out our guide to <a href=\"https:\/\/employmenthero.com\/nz\/blog\/goal-setting-remote-teams-okrs\/\" rel=\"noopener noreferrer\" target=\"_blank\">managing company goals for hybrid teams.\u00a0<\/a>\n<h3 id=\"4-every-area-of-the-organisation-has-a-person-assigned-for-accountability-for-ensuring-goals-are-met\">4. Every area of the organisation has a person assigned for accountability for ensuring goals are met<\/h3>\n<em>&#8220;If more than one person is accountable, then no one is accountable, and that&#8217;s when things fall through the cracks.&#8221;<\/em> &#8211; Verne Harnish.\n\nAs you might be able to tell already, transparency and accountability are key parts of Rockefeller&#8217;s Habits. All elements of your business should be clearly structured, with different employees <a href=\"https:\/\/employmenthero.com\/nz\/blog\/how-to-delegate-effectively\/\">taking responsibility for assigned areas<\/a>.\n\nThis habit is helpful for two big reasons.\n\nFirstly, it clearly maps out how responsibility is distributed across the company. Every member of the team should be able to easily recognise who is taking care of which element and each action can be clearly linked back to that team member.\n\nSecondly, it gives employees the chance to take ownership of their area &#8211; keeping them engaged and moving forward towards their goal (and the glory of achieving it).\n<h3 id=\"5-employees-have-ongoing-input-to-identify-obstacles\">5. Employees have ongoing input to identify obstacles<\/h3>\nYour people are your company&#8217;s greatest asset, don&#8217;t let their valuable feedback get lost in the busyness of the day-to-day.\n\nOpening your ears to your employees, from entry-level to executive, can make all the difference in creating an amazing business. Diversity of thought is one of the most powerful problem-solving tools you have, so make time to gather these insights.\n\nConversations should happen on a weekly basis between managers and staff and can be kicked off with the question &#8211; <em>&#8220;What should the company stop\/start\/keep doing?&#8221;\u00a0<\/em>\n\nTake special note of the &#8216;Stops&#8217; your staff suggest, as these are the roadblocks which are stopping them from achieving their goals. Make the discussion a judgement-free, constructive zone where your staff will feel empowered to be honest with you.\n\nEach manager should take notes from these conversations and be able to clearly articulate any concerns to the executive team. Your company&#8217;s next great concept (or next massive disaster) could be drifting around the mind of a junior staff member.\n\nDon&#8217;t let their insights go unnoticed. ?\n\nWhat&#8217;s the best way to gather this feedback? We would recommend a <a href=\"https:\/\/employmenthero.com\/nz\/blog\/what-are-1-1s\/\" rel=\"noopener noreferrer\" target=\"_blank\">regular 1:1<\/a>. Use our <a href=\"https:\/\/employmenthero.com\/nz\/resources\/1-1-meeting-template\/\">1:1 meeting template to get started<\/a>.\n<h3 id=\"6-customer-feedback-data-is-collected-and-analysed-as-often-as-financial-data\">6. Customer feedback data is collected and analysed as often as financial data<\/h3>\nYou&#8217;ve collected data in the form of insights from your staff, now it&#8217;s time to unlock the resource that is your customer base. This one&#8217;s really a no-brainer.\n\nListening to and acting on customers&#8217; concerns, wants and needs is a great way to let them know you care about their experience and refine your product or service for future customers.\n\nMake it a team effort! This Rockefeller habit should be executed across every level of the company, with all employees regularly collecting customer data.\n\nIt&#8217;s easy for employees to disconnect with their customers, especially if they aren&#8217;t in a customer-facing role, so regularly <a href=\"https:\/\/employmenthero.com\/nz\/blog\/giving-feedback-to-employees\/\">interacting with feedback<\/a> can keep their needs front of mind.\n\nIdeally, senior leadership will check in with a customer once a week. These insights should be discussed at the executive team&#8217;s weekly meeting, and middle managers should be responsible for closing the loop on any conversations.<img loading=\"lazy\" decoding=\"async\" alt=\"Celine Dion holding a microphone out to her audience\" class=\"size-full wp-image-40383 aligncenter\" height=\"197\" src=\"https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/2021\/07\/Rockefeller-4.gif\" width=\"300\"\/>\n<p style=\"text-align: center;\">Remember to regularly give your customers the mic.<\/p>\n<h3 id=\"7-a-companys-core-values-and-purpose-are-at-the-heart-of-all-tasks-and-actions\">7. A company&#8217;s core values and purpose are at the heart of all tasks and actions<\/h3>\nSure, you want to make money and have a successful company, but what&#8217;s your reason for existing? It&#8217;s a bit of an existential question, but your answer should keep your team firmly grounded.\n\nYour purpose should be a clear articulation of your vision &#8211; what is the &#8216;why&#8217; behind your company? An overall focus on what you want to achieve, this is your long-term goal in a sentence.\n\nValues on the other hand act as a guide for a company&#8217;s culture and function. A set of core values can help with decision-making, hiring, recognition and overall behaviour.\n\nWhen you&#8217;re thinking about company goals or considering tough solutions, your first question to ask should be &#8216;does this align with our values&#8217;?\n\nWant some examples? Why not take a stickybeak at <a href=\"https:\/\/employmenthero.com\/nz\/about-us\/\" rel=\"noopener noreferrer\" target=\"_blank\">91±¬ΑΟ&#8217;s core values<\/a>?\n\n<strong>We work and play as one team<\/strong> &#8211; we know that the strongest teams foster diverse personalities, talents and skills. We believe in using our experience to help others achieve their best.\n\n<strong>We&#8217;re ambitious and bold<\/strong> &#8211; we want to inspire by throwing everything into achieving our goals. We act with ambition and aspire to continuously learn, grow and strive for excellence.\n\n<strong>We invent solutions<\/strong> &#8211; It&#8217;s all about outcome-orientated thinking. We challenge prevailing assumptions and suggest better approaches to get the job done.\n\n<strong>We serve others<\/strong> &#8211; Our clients are at the centre of everything we do, and we are constantly putting ourselves in our customers&#8217; shoes. In fact, we are our own customers, so this is never too difficult!\n\n<h3 id=\"8-employees-can-articulate-the-key-components-of-the-company-strategy\">8. Employees can articulate the key components of the company strategy<\/h3>\nPop quiz! Can you talk through your company&#8217;s goals and top-line strategy with ease? If you can&#8217;t, there&#8217;s a strong chance that your team can&#8217;t either. And that&#8217;s a problem.\n\nTo work towards your company goals at speed, fly past your competitors and achieve the growth you want, everyone in your company needs to be clear on the company&#8217;s strategy.\n\nYou can break down your company&#8217;s strategy into some distinctive elements. <strong>A Big, Hairy, Audacious Goal<\/strong> (BHAG). It&#8217;s a powerful name for a powerful concept &#8211; dream big by setting an epic long-term goal for your company.\n\nThinking in terms of 10 to 25 years, the BHAG can help stop you from dreaming small and open your mind to visionary thinking. It might seem aggressive, but the BHAG should be inspirational &#8211; what could you achieve? Why not aim for the stars?\n\n\u26a1 Can you guess which company has the BHAG <em>&#8216;Organise the world&#8217;s information?&#8217;<\/em>\n<h3 id=\"knowledge-of-your-core-customer-base\">Knowledge of your core customer base<\/h3>\nYou exist to serve them, but who really are &#8216;they&#8217;?\n\nAs your customers are at the heart of what you do, all of your staff should know a few core profiles and be able to speak to their qualities.\n\nThis is where the <strong>Three brand promises + your company&#8217;s elevator pitch<\/strong> come to play.\n\nDo your staff know exactly what your product or service will do for your customers? They should be able to speak to three brand promises that you can ensure for your customers. Can they speak to the company&#8217;s mission in under 30 seconds?\n\nMastering the elevator pitch can help employees stay on track with the company&#8217;s vision and be great advocates for the business.\n<h3 id=\"9-employees-can-easily-analyse-their-performance-in-quantitative-terms-for-the-day-or-week\">9. Employees can easily analyse their performance in quantitative terms for the day or week<\/h3>\nIf your employees don&#8217;t know <a href=\"https:\/\/employmenthero.com\/nz\/resources\/performance-review-guide\/\">how to evaluate their own performance<\/a>, they&#8217;re unlikely to be able to grow and improve (or lead the company to do so).\n\nKey performance indicators (KPIs) &#8211; clear metrics that measure success &#8211; are a classic tool for a reason. Give each employee 1-2 KPIs that they can report on weekly and one personal Critical Number that aligns with the quarterly Critical Number we talked through in habit #2.\n\nEach staff member should know whether they had a good day or week of performance based on these numbers.<img loading=\"lazy\" decoding=\"async\" alt=\"Liz Lemon giving herself a high five\" class=\"aligncenter wp-image-40385 size-full\" height=\"200\" src=\"https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/2021\/07\/Rockefeller-5.gif\" style=\"font-size: 16px;\" width=\"262\"\/>\n<p style=\"text-align: center;\">Self-fives all around.<\/p>\nYour managers should be <a href=\"https:\/\/employmenthero.com\/nz\/resources\/employee-coaching-plan-template\/\">coaches and cheerleaders<\/a> that help your wider team identify obstacles and opportunities.\n\nThis includes monitoring KPIs, looking out for behaviour changes, checking in on wellbeing, keeping accountability and celebrating achievements.\n<h3 id=\"10-the-companys-plans-and-performance-are-visible-to-everyone\">10. The company&#8217;s plans and performance are visible to everyone<\/h3>\nWe round out the circle of the Rockefeller Habits by returning to the importance of transparency and communication. This habit urges business owners to make sure plans and performance are made loud and clear to their teams.\n\nYou&#8217;re not likely to forget your company&#8217;s Big Hairy Audacious Goal if it&#8217;s written on a poster on the office wall (bonus points for a Big Hairy Audacious Font). Your staff won&#8217;t lose track of company performance if there are metrics on screens that are always in sight.\n\nThe more you can make your goals, values, quarterly themes and performance visible to your staff &#8211; the more likely they are to engage with them! Out of sight, out of mind &#8211; it&#8217;s really as simple as that.\n\nIf you work remotely, feel free to get creative with it. Maybe there&#8217;s a Slack channel in which your managers are regularly posting updates. Maybe your quarterly theme is at the bottom of every email update. Start doing it and stick with it for the best results!\n\nWant more details on all of the Rockefeller Habits? <a href=\"https:\/\/blog.growthinstitute.com\/scale-up-blueprint\/10-rockefeller-habits-checklist\" rel=\"noopener noreferrer\" target=\"_blank\">Read Verne Harnish<\/a>&#8216;s Rockefeller Habits Checklist in full.\n<h2 id=\"start-mastering-the-rockefeller-habits\">Start mastering the Rockefeller Habits<\/h2>\nWe get it, there are a fair few habits to work through here. Implementing all of the tasks at once is a big task! We get it, and so does Harnish. He suggests starting with Habit #1 of having a <a href=\"https:\/\/employmenthero.com\/nz\/blog\/how-can-hr-help-managers-succeed\/\">healthy and aligned leadership team<\/a> and working up from there with two habits a quarter.\n\nGood luck! We hope you have a prosperous, productive and amazing year ahead! 91±¬ΑΟ&#8217;s <a href=\"https:\/\/employmenthero.com\/nz\/products\/hr-software\/\">complete HR platform<\/a> is built around Rockefeller Habits.\n\nWe can help you achieve your vision in 2022 with <a href=\"https:\/\/employmenthero.com\/nz\/solutions\/performance-management-software\/\">software solutions that make people management easy<\/a>. Let&#8217;s talk about your goals, <a href=\"https:\/\/employmenthero.com\/nz\/request-a-demo\/\" rel=\"noopener noreferrer\" target=\"_blank\">book a demo<\/a> with one of our business specialists today!\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-2 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\" data-trigger-modal=\"request-a-demo-modal\"><a class=\"wp-block-button__link wp-element-button\">Learn more<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">\n<div class=\"wp-block-group is-content-justification-space-between is-layout-flex wp-container-core-group-is-layout-14 wp-block-group-is-layout-flex\" style=\"margin-bottom:var(--wp--preset--spacing--10)\">\n<h3 class=\"wp-block-heading\">Related Resources<\/h3>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-link-arrow is-style-link-arrow--3\"><a class=\"wp-block-button__link has-btn-brand-background-color has-background wp-element-button\" href=\"\/resources\/?topic%5B0%5D%5B0%5D=Product\">View all<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-query blog-3-col-query-loop is-layout-flow wp-block-query-is-layout-flow\"><ul class=\"columns-3 alignfull wp-block-post-template is-layout-grid wp-container-core-post-template-is-layout-2 wp-block-post-template-is-layout-grid\"><li class=\"wp-block-post post-57112 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized resource-type-blog\">\n\n<div class=\"wp-block-group has-border-color has-neutral-100-border-color has-white-background-color has-background is-vertical is-layout-flex wp-container-core-group-is-layout-17 wp-block-group-is-layout-flex\" style=\"border-width:1px;min-height:100%\"><figure style=\"aspect-ratio:16\/9;width:100%;height:100%; padding-bottom:0;padding-top:0;margin-bottom:0;\" class=\"wp-block-post-featured-image\"><a href=\"https:\/\/employmenthero.com\/nz\/blog\/onboarding-speed\/\" target=\"_self\"  style=\"height:100%\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"900\" src=\"https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2026\/05\/People-working-in-a-well-lit-office-on-their-computers.webp\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Time to productivity: Why onboarding speed matters\" style=\"width:100%;height:100%;object-fit:cover;\" srcset=\"https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2026\/05\/People-working-in-a-well-lit-office-on-their-computers.webp 1600w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2026\/05\/People-working-in-a-well-lit-office-on-their-computers-300x169.webp 300w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2026\/05\/People-working-in-a-well-lit-office-on-their-computers-1024x576.webp 1024w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2026\/05\/People-working-in-a-well-lit-office-on-their-computers-768x432.webp 768w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2026\/05\/People-working-in-a-well-lit-office-on-their-computers-1536x864.webp 1536w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2026\/05\/People-working-in-a-well-lit-office-on-their-computers-440x248.webp 440w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group blog-3-col-details wp-container-content-3 is-vertical is-content-justification-left is-nowrap is-layout-flex wp-container-core-group-is-layout-16 wp-block-group-is-layout-flex\" style=\"margin-top:0;padding-top:var(--wp--preset--spacing--10);padding-right:var(--wp--preset--spacing--10);padding-bottom:var(--wp--preset--spacing--10);padding-left:var(--wp--preset--spacing--10)\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-15 wp-block-group-is-layout-flex\"><div style=\"font-style:normal;font-weight:600\" class=\"taxonomy-resource-type eh-resource-type wp-block-post-terms\"><a href=\"https:\/\/employmenthero.com\/nz\/resources\/blog\/\" rel=\"tag\">Blogs<\/a><\/div>\n\n<h3 class=\"wp-block-post-title\"><a href=\"https:\/\/employmenthero.com\/nz\/blog\/onboarding-speed\/\" target=\"_self\" >Time to productivity: Why onboarding speed matters<\/a><\/h3>\n\n<div class=\"wp-block-post-excerpt has-text-color has-contrast-2-color has-small-font-size wp-container-content-2\"><p class=\"wp-block-post-excerpt__excerpt\">Do you know what a slow onboarding process is costing you? Discover how faster onboarding boosts productivity and drives better&hellip; <\/p><\/div><\/div>\n\n\n<a style=\"font-style:normal;font-weight:600;\" class=\"wp-elements-9dfcbcb7662772ecb2d671e8976a6c51 wp-block-read-more has-text-color has-violet-500-color\" href=\"https:\/\/employmenthero.com\/nz\/blog\/onboarding-speed\/\" target=\"_self\">Read more<span class=\"screen-reader-text\">: Time to productivity: Why onboarding speed matters<\/span><\/a><\/div>\n<\/div>\n<a href=\"https:\/\/employmenthero.com\/nz\/blog\/onboarding-speed\/\" target=\"_self\" class=\"group-block-link\"><\/a>\n<\/li><li class=\"wp-block-post post-57023 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized resource-type-blog\">\n\n<div class=\"wp-block-group has-border-color has-neutral-100-border-color has-white-background-color has-background is-vertical is-layout-flex wp-container-core-group-is-layout-20 wp-block-group-is-layout-flex\" style=\"border-width:1px;min-height:100%\"><figure style=\"aspect-ratio:16\/9;width:100%;height:100%; padding-bottom:0;padding-top:0;margin-bottom:0;\" class=\"wp-block-post-featured-image\"><a href=\"https:\/\/employmenthero.com\/nz\/blog\/ai-to-match-candidates-with-job-descriptions\/\" target=\"_self\"  style=\"height:100%\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2026\/05\/AI-job-descriptions-thumbnaik-1024x576-1.webp\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"How to use AI to match candidates with job descriptions\" style=\"width:100%;height:100%;object-fit:cover;\" srcset=\"https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2026\/05\/AI-job-descriptions-thumbnaik-1024x576-1.webp 1024w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2026\/05\/AI-job-descriptions-thumbnaik-1024x576-1-300x169.webp 300w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2026\/05\/AI-job-descriptions-thumbnaik-1024x576-1-768x432.webp 768w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2026\/05\/AI-job-descriptions-thumbnaik-1024x576-1-440x248.webp 440w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group blog-3-col-details wp-container-content-6 is-vertical is-content-justification-left is-nowrap is-layout-flex wp-container-core-group-is-layout-19 wp-block-group-is-layout-flex\" style=\"margin-top:0;padding-top:var(--wp--preset--spacing--10);padding-right:var(--wp--preset--spacing--10);padding-bottom:var(--wp--preset--spacing--10);padding-left:var(--wp--preset--spacing--10)\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-18 wp-block-group-is-layout-flex\"><div style=\"font-style:normal;font-weight:600\" class=\"taxonomy-resource-type eh-resource-type wp-block-post-terms\"><a href=\"https:\/\/employmenthero.com\/nz\/resources\/blog\/\" rel=\"tag\">Blogs<\/a><\/div>\n\n<h3 class=\"wp-block-post-title\"><a href=\"https:\/\/employmenthero.com\/nz\/blog\/ai-to-match-candidates-with-job-descriptions\/\" target=\"_self\" >How to use AI to match candidates with job descriptions<\/a><\/h3>\n\n<div class=\"wp-block-post-excerpt has-text-color has-contrast-2-color has-small-font-size wp-container-content-5\"><p class=\"wp-block-post-excerpt__excerpt\">AI resume matching aligns candidate skills with role requirements automatically, saving hiring teams hours. Here&#8217;s how it works and how&hellip; <\/p><\/div><\/div>\n\n\n<a style=\"font-style:normal;font-weight:600;\" class=\"wp-elements-9dfcbcb7662772ecb2d671e8976a6c51 wp-block-read-more has-text-color has-violet-500-color\" href=\"https:\/\/employmenthero.com\/nz\/blog\/ai-to-match-candidates-with-job-descriptions\/\" target=\"_self\">Read more<span class=\"screen-reader-text\">: How to use AI to match candidates with job descriptions<\/span><\/a><\/div>\n<\/div>\n<a href=\"https:\/\/employmenthero.com\/nz\/blog\/ai-to-match-candidates-with-job-descriptions\/\" target=\"_self\" class=\"group-block-link\"><\/a>\n<\/li><li class=\"wp-block-post post-56985 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized resource-type-blog\">\n\n<div class=\"wp-block-group has-border-color has-neutral-100-border-color has-white-background-color has-background is-vertical is-layout-flex wp-container-core-group-is-layout-23 wp-block-group-is-layout-flex\" style=\"border-width:1px;min-height:100%\"><figure style=\"aspect-ratio:16\/9;width:100%;height:100%; padding-bottom:0;padding-top:0;margin-bottom:0;\" class=\"wp-block-post-featured-image\"><a href=\"https:\/\/employmenthero.com\/nz\/blog\/ai-performance-review\/\" target=\"_self\"  style=\"height:100%\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"900\" src=\"https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2026\/05\/AI-performance-review-thumbnail.webp\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"AI performance reviews: How to use AI to give better feedback\" style=\"width:100%;height:100%;object-fit:cover;\" srcset=\"https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2026\/05\/AI-performance-review-thumbnail.webp 1600w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2026\/05\/AI-performance-review-thumbnail-300x169.webp 300w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2026\/05\/AI-performance-review-thumbnail-1024x576.webp 1024w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2026\/05\/AI-performance-review-thumbnail-768x432.webp 768w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2026\/05\/AI-performance-review-thumbnail-1536x864.webp 1536w, https:\/\/employmenthero.com\/nz\/wp-content\/uploads\/sites\/5\/2026\/05\/AI-performance-review-thumbnail-440x248.webp 440w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group blog-3-col-details wp-container-content-9 is-vertical is-content-justification-left is-nowrap is-layout-flex wp-container-core-group-is-layout-22 wp-block-group-is-layout-flex\" style=\"margin-top:0;padding-top:var(--wp--preset--spacing--10);padding-right:var(--wp--preset--spacing--10);padding-bottom:var(--wp--preset--spacing--10);padding-left:var(--wp--preset--spacing--10)\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-21 wp-block-group-is-layout-flex\"><div style=\"font-style:normal;font-weight:600\" class=\"taxonomy-resource-type eh-resource-type wp-block-post-terms\"><a href=\"https:\/\/employmenthero.com\/nz\/resources\/blog\/\" rel=\"tag\">Blogs<\/a><\/div>\n\n<h3 class=\"wp-block-post-title\"><a href=\"https:\/\/employmenthero.com\/nz\/blog\/ai-performance-review\/\" target=\"_self\" >AI performance reviews: How to use AI to give better feedback<\/a><\/h3>\n\n<div class=\"wp-block-post-excerpt has-text-color has-contrast-2-color has-small-font-size wp-container-content-8\"><p class=\"wp-block-post-excerpt__excerpt\">Contents Performance reviews take more out of managers than most businesses realise. Pulling together months of notes, writing fair and&hellip; <\/p><\/div><\/div>\n\n\n<a style=\"font-style:normal;font-weight:600;\" class=\"wp-elements-9dfcbcb7662772ecb2d671e8976a6c51 wp-block-read-more has-text-color has-violet-500-color\" href=\"https:\/\/employmenthero.com\/nz\/blog\/ai-performance-review\/\" target=\"_self\">Read more<span class=\"screen-reader-text\">: AI performance reviews: How to use AI to give better feedback<\/span><\/a><\/div>\n<\/div>\n<a href=\"https:\/\/employmenthero.com\/nz\/blog\/ai-performance-review\/\" target=\"_self\" class=\"group-block-link\"><\/a>\n<\/li><\/ul><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>1EEa<\/p>\n","protected":false},"author":10,"featured_media":41240,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_lite_auth_enabled":false,"_lite_auth_trigger_method":"scroll","_lite_auth_scroll_percent":25,"_lite_auth_click_element_query":"","exclude_from_algolia":false,"reading_time":"13 min read","display_reading_time":false,"download_content_type":"","download_file":"","download_url":"","download_cta_label":"","footnotes":""},"categories":[1],"tags":[],"resource-type":[150],"topic":[90],"industry":[61],"audience":[],"business-size":[],"product-tag":[],"funnel-stage":[],"region":[],"pain-point":[],"persona":[],"post_features":[],"class_list":["post-23440","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","resource-type-blog","topic-leadership-and-management","industry-agriculture"],"_links":{"self":[{"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/posts\/23440","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/comments?post=23440"}],"version-history":[{"count":1,"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/posts\/23440\/revisions"}],"predecessor-version":[{"id":45722,"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/posts\/23440\/revisions\/45722"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/media\/41240"}],"wp:attachment":[{"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/media?parent=23440"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/categories?post=23440"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/tags?post=23440"},{"taxonomy":"resource-type","embeddable":true,"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/resource-type?post=23440"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/topic?post=23440"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/industry?post=23440"},{"taxonomy":"audience","embeddable":true,"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/audience?post=23440"},{"taxonomy":"business-size","embeddable":true,"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/business-size?post=23440"},{"taxonomy":"product-tag","embeddable":true,"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/product-tag?post=23440"},{"taxonomy":"funnel-stage","embeddable":true,"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/funnel-stage?post=23440"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/region?post=23440"},{"taxonomy":"pain-point","embeddable":true,"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/pain-point?post=23440"},{"taxonomy":"persona","embeddable":true,"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/persona?post=23440"},{"taxonomy":"post_features","embeddable":true,"href":"https:\/\/employmenthero.com\/nz\/wp-json\/wp\/v2\/post_features?post=23440"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}