  {"id":7005,"date":"2022-09-02T11:15:00","date_gmt":"2022-09-02T01:15:00","guid":{"rendered":"https:\/\/employmenthero.com\/sg\/blog\/employee-value-proposition-evp\/"},"modified":"2025-07-15T04:52:59","modified_gmt":"2025-07-15T04:52:59","slug":"employee-value-proposition-evp","status":"publish","type":"post","link":"https:\/\/employmenthero.com\/sg\/blog\/employee-value-proposition-evp\/","title":{"rendered":"What is an Employee Value Proposition (EVP) and why should you care?"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull blog-template-header has-neutral-100-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-bottom:var(--wp--preset--spacing--16)\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\"><div style=\"--bb--crumb-gap:.4em;\" class=\"blog-template-breadcrumb wp-block-employmentherocom2025-breadcrumb-block\"><nav 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Employee Value Proposition (EVP) and why should you care?<\/h1><\/div>\n\n\n\n<p class=\"blog-template-sub-title\" style=\"padding-top:var(--wp--preset--spacing--9);padding-bottom:var(--wp--preset--spacing--9);line-height:1.5\">\n    This HR buzzword is critical for your business, so we&#8217;ve written this to give you the low-down on employee value proposition and what it means for your business.\n<\/p>\n\n\n\n<div class=\"wp-block-group blog-template-meta-row is-layout-flex wp-container-core-group-is-layout-8 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-query wp-block-hosts-query has-global-padding is-content-justification-left is-layout-constrained wp-container-core-query-is-layout-1 wp-block-query-is-layout-constrained\"><ul data-wp-interactive=\"eh-hosts\" class=\"wp-block-post-template is-layout-flow wp-container-core-post-template-is-layout-1 wp-block-post-template-is-layout-flow\"><li data-host-index=\"0\" data-wp-on--click=\"actions.openDetail\" class=\"wp-block-post post-1551 hosts type-hosts status-publish has-post-thumbnail hentry\">\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-7 wp-block-group-is-layout-flex\"><figure style=\"width:52px;height:52px;\" class=\"wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"120\" height=\"120\" src=\"https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2021\/07\/EH_Favicon-120x120.png\" class=\"attachment-host_thumbnail size-host_thumbnail wp-post-image\" alt=\"\" style=\"border-radius:60px;height:52px;object-fit:cover;\" srcset=\"https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2021\/07\/EH_Favicon-120x120.png 120w, https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2021\/07\/EH_Favicon-150x150.png 150w, https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2021\/07\/EH_Favicon.png 239w\" sizes=\"auto, (max-width: 120px) 100vw, 120px\" \/><\/figure>\n\n\n<div class=\"wp-block-group has-sm-font-size is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-6 wp-block-group-is-layout-flex\"><h6 style=\"line-height:1.3; border-right-width:1px;border-right-color:var(--wp--preset--color--black); padding-right:var(--wp--preset--spacing--2);\" class=\"has-text-align-center has-link-color wp-elements-1e20e747939e3458765ab321928f59b7 wp-block-post-title has-text-color has-violet-500-color has-sm-font-size\">The Team<\/h6><\/div>\n<\/div>\n\n<\/li><\/ul><\/div>\n\n\n\n<p class=\"has-text-align-center has-sm-font-size\" style=\"border-left-style:none;border-left-width:0px;padding-left:0\">Published<\/p>\n\n\n<div class=\"wp-block-post-date has-sm-font-size\"><time datetime=\"2022-09-02T11:15:00+00:00\">Sep 2, 2022<\/time><\/div>\n\n\n<p class=\"has-text-align-center has-sm-font-size\" style=\"border-left-color:var(--wp--preset--color--neutral-700);border-left-width:1px;padding-left:var(--wp--preset--spacing--2)\">Updated<\/p>\n\n\n<div class=\"wp-block-post-date__modified-date wp-block-post-date has-sm-font-size\"><time datetime=\"2025-07-15T04:52:59+00:00\">Jul 15, 2025<\/time><\/div>\n\n\n<p class=\"has-sm-font-size\" style=\"border-left-color:var(--wp--preset--color--neutral-700);border-left-width:1px;padding-left:var(--wp--preset--spacing--2)\">19 mins read<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull blog-image-container has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-image aligncenter size-large is-resized blog-template-image\"><img decoding=\"async\" src=\"https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2022\/09\/2-2-1.png\" alt=\"Image\" style=\"object-fit:cover;width:864px;height:561px\"\/><\/figure>\n<\/div>\n\n\n\n<div style=\"height:66px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-15 wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-14 wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" id=\"content-wrapper\">\n<div class=\"content-single-table-content\"><\/div>\n\n\n\n<div class=\"wp-block-group content_single content_single--blog content-single-content-wysiwyg wysiwyg content-wrapper has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-bottom:var(--wp--preset--spacing--4)\">\nWhat is an employee value proposition? What does it stand for, and why should you care?\n\nThis HR buzzword is critical for your business, so we\u2019ve written this to give you the low-down on employee value proposition and what it means for your business. Even if you know what EVP is, you might learn something new. Ready? Let\u2019s go!\n\nWe can\u2019t stress this enough: as we navigate the post-pandemic landscape, getting your employee value proposition right is downright essential for attracting and retaining top talent.\n<h2 id=\"what-is-an-employee-value-proposition-evp\">What is an employee value proposition (EVP)?<\/h2>\nAn employee value proposition is the balance of rewards and benefits that a company can offer its employees, in return for their performance within the workplace. It includes <a href=\"https:\/\/employmenthero.com\/sg\/resources\/evp-strategy-worksheet\/\">everything an employer is doing<\/a> to attract and retain employees, which is hugely beneficial for the success of a business.\n\nThe employee value proposition concept as we know today was formed from the marketing idea known as \u2018Unique Value Proposition\u2019; the value the company provides to customers that makes it stand out from competitors.\n<h3 id=\"employee-value-proposition-examples\">Employee value proposition examples<\/h3>\nIn the same way, an employee value proposition is a unique value that a company can offer its employees.\n\nAn EVP should also shift focus from compensation to other things, such as employee development paths, <a href=\"https:\/\/employmenthero.com\/sg\/blog\/employee-recognition-program\/\">internal reward and recognition programs<\/a> and <a href=\"https:\/\/employmenthero.com\/sg\/blog\/community-contribution-mental-wellbeing\/\">community initiatives<\/a>.\n\n\u2705 Cool offices? Transportation allowances? Generous annual leave? This is part of your EVP.\n\n\u2705 Proud of the work-life balance in your team? That\u2019s also part of your EVP.\n\n\u2705 Strong <a href=\"https:\/\/employmenthero.com\/sg\/blog\/what-is-diversity-and-inclusion\/\">diversity, equity and inclusion culture<\/a>? Definitely part of your EVP.\n\n\u2705 Got a global gathering or extra snazzy <a href=\"https:\/\/employmenthero.com\/sg\/blog\/free-online-team-building-games\/\">team building events<\/a> on the regular? Yes, that\u2019s your EVP too \u2013 even a simple meal will do!\n\nYour employee value proposition covers all the incentives, perks, benefits and support systems that you have as an employer \u2013 putting these in place and facilitating them make working for you attractive, especially in relation to your competitors.\n<h2 id=\"what-is-an-employer-value-proposition-employer-brand\">What is an employer value proposition (employer brand)?<\/h2>\nAn <strong>employer value proposition<\/strong> is also known as your <strong>employer brand<\/strong>.\n\nWe previously looked at how important <a href=\"https:\/\/employmenthero.com\/sg\/blog\/employer-branding\/\">employer branding<\/a> is for a business and EVP goes hand in hand with this concept. Your employer brand is your external reputation, while your employee value proposition is your internal offering.\n\nAn employer brand is intangible \u2013 it is how potential candidates perceive working at your company based on your company\u2019s EVP.\n\nAn employee value proposition is tangible \u2013 it attracts job candidates and top talent to your business and ensures that your people stay! It also makes you stand out against competitors and shows that you care about your employees.\n<h2 id=\"why-is-a-strong-employee-value-proposition-important\">Why is a strong employee value proposition important?<\/h2>\nSo now we\u2019ve got you wondering why an employee value proposition is important.\n\nWell, your EVP is what sets you apart from the competition in terms of hiring top talent.\n<h3 id=\"helps-attract-talent\">Helps attract talent<\/h3>\nIt\u2019s crucial you have a strong EVP that will help you attract and retain the best employees possible to help grow your business.\n\nHaving an effective EVP can help to attract new employees that have goals and values that are in alignment with <a href=\"https:\/\/employmenthero.com\/sg\/resources\/how-to-create-company-values\/\">organisational goals and values<\/a>.\n\nWhen done well, a compelling EVP offers a comprehensive look into each job role, making sure the role is attractive to candidates and shows them more about the company culture to ensure they will be a good fit from the outset.\n<h3 id=\"improves-company-reputation\">Improves company reputation<\/h3>\nA good employee value proposition will also elevate your entire employment brand, making your business a more desirable place to work.\n\nEveryone has, at one point or another, heard whispers of a business that may have a shiny exterior but conceals <a href=\"https:\/\/employmenthero.com\/sg\/blog\/7-signs-of-a-toxic-workplace-culture\/\">a toxic workplace<\/a>.\n\nEmployees (and customers) talk, and you want them to say that at your business, <a href=\"https:\/\/employmenthero.com\/sg\/resources\/employee-experience-guide\/\">everyone has a wonderful experience<\/a>.\n<h3 id=\"reduces-employee-turnover\">Reduces employee turnover<\/h3>\nAs <a href=\"https:\/\/blog.hubspot.com\/marketing\/employer-branding\" rel=\"noopener\" target=\"_blank\">Hubspot reports<\/a>, a whopping 86% of workers would not want to work for a company that has a bad reputation with former employees. By contrast, 75% of active job seekers are likely to apply for a job if the employer actively manages its employer brand and their company\u2019s EVP.\n\nWith such a large percentage of job seekers actively looking for positive employer branding, this is definitely something to pay attention to.\n\nAccording to <a href=\"https:\/\/www.gartner.com\/en\/human-resources\/insights\/employee-engagement-performance\/employee-value-proposition\" rel=\"noopener\" target=\"_blank\">Gartner<\/a>, companies with a strong EVP reduce annual employee turnover by over two-thirds (69%) and increase new hire commitments by nearly 30%.\n\nIf you\u2019re having trouble recruiting talent, maybe it\u2019s time to do things differently. That could very well include <a href=\"https:\/\/employmenthero.com\/sg\/resources\/build-an-evp\/\">overhauling your EVP<\/a>.\n<h2 id=\"things-to-consider-when-developing-an-evp\">Things to consider when developing an EVP<\/h2>\nWhen developing your EVP, there are a few things to consider\u2026 <strong>To start,<\/strong> ask current employees why they think working at your company is so great.\n\n<a href=\"https:\/\/employmenthero.com\/sg\/solutions\/employee-engagement-software\/\">Send out anonymous employee surveys<\/a> to gain valuable feedback and figure out what you already do well. Why start from scratch when you might already be doing some amazing things that employees and candidates love?\n\nCould it be because you champion employee career development? Or perhaps you promote a great work-life balance with flexible working arrangements?\n\nIt might also be worth including questions on this survey that reveal what your business doesn\u2019t do so well and areas where current employees feel you could work on.\n\nNow, here are some of the main things to consider when developing your employee value proposition:\n<h3 id=\"employee-salary-expectations\">Employee salary expectations<\/h3>\nSalary is one of the key factors for any new role \u2013 people have bills to pay, mouths to feed and the latest shoes to buy. A big no-no when building out your EVP is inflating salaries because of huge competition.\n\nYou can\u2019t compete with a competitor for talent purely on financial rewards, and it\u2019s also an easy way to burn through any budget you may have set aside for new hires. By considering other parts of the EVP, salary is no longer the sole focus. However, you don\u2019t want to undervalue potential employees.\n\nA big mistake from HR is not monitoring employees\u2019 core skills, development and learning. By losing track, you run the risk of undervaluing your team. This will essentially lead them to feel taken for granted and encourage them to look elsewhere.\n\nAs a general rule, review employee salaries against industry benchmarks on an annual basis to make sure they are earning what they deserve.\n<h3 id=\"rewards-and-recognition\">Rewards and recognition<\/h3>\nThe <a href=\"https:\/\/www.randstad.com.sg\/hr-trends\/employer-brand\/2022-singapore-country-report\/\" rel=\"noopener\" target=\"_blank\">2022 Employer Brand Research in Singapore <\/a>shows that candidates don\u2019t just look first at salary, but also at <a href=\"https:\/\/employmenthero.com\/sg\/resources\/reward-and-recognition-guide\/\">reward and recognition<\/a>, <a href=\"https:\/\/employmenthero.com\/sg\/blog\/top-10-benefits-employees-want\/\">employee benefits<\/a> and all the other perks associated with a job.\n\nIn other words, top candidates are looking at the entire compensation package rather than just the monetary amount.\n\nRewards and recognition, or employee benefits, come in three forms:\n<ul>\n<li aria-level=\"1\"><strong>Supplementary compensation<\/strong> \u2013 free coffee, health insurance, gym memberships, flexible working, company-sponsored holidays, <a href=\"https:\/\/employmenthero.com\/sg\/blog\/how-to-create-an-employee-share-scheme-ess\/\">employee share schemes<\/a> (the list is endless, just budget-dependent).<\/li>\n<li aria-level=\"1\"><strong>Values, mission and purpose<\/strong> \u2013 making them feel like their job really matters, which is a key driver to boosting employee engagement.<\/li>\n<li aria-level=\"1\"><strong>People and culture<\/strong> \u2013 Great people want to work with great people, and creating a positive work environment is a surefire way to make people feel excited about coming to work every day.<\/li>\n<\/ul>\nWe collected data from a nationwide survey and created an in-depth insights report to delve into what<a href=\"https:\/\/employmenthero.com\/sg\/resources\/wellness-at-work-report\/\"> employees <em>really<\/em> want from their employers.<\/a>\n\nTake some of these points into consideration when developing your EVP and deciding how you want to compensate workers.\n<h3 id=\"company-culture\">Company culture<\/h3>\nWe\u2019ve previously put the spotlight on the <a href=\"https:\/\/employmenthero.com\/sg\/resources\/leaders-guide-company-culture\/\">importance of company culture<\/a> within a business and included a few insider tips on how to showcase your amazing efforts to the world.\n\nIn terms of your organisation\u2019s EVP, candidates want to know what a day in their job will look like, not just in terms of what their job role will involve on a day-to-day basis, but also <a href=\"https:\/\/employmenthero.com\/sg\/resources\/workplace-culture-bundle\/\">what the workplace culture is like<\/a>.\n\nIf you host regular staff events and activities they can get involved in, <a href=\"https:\/\/employmenthero.com\/sg\/blog\/employee-recognition-program\/\">employee incentive schemes<\/a>, rewards or competitions that might interest them, showcase these from the get-go.\n\nExpress these clearly in your EVP, and you\u2019ll instantly notice the volume of top quality candidates applying for your job opportunities increase.\n<h2 id=\"avoiding-the-common-pitfalls-of-an-evp\">Avoiding the common pitfalls of an EVP<\/h2>\nIt\u2019s not enough to just ask people what they want and give it to them \u2013 <a href=\"https:\/\/hbr.org\/2023\/01\/rethink-your-employee-value-proposition\" rel=\"noopener\" target=\"_blank\">the key to attracting and keeping talent in the long term<\/a> is to balance material offerings with opportunities to grow, connection and community, and meaning and purpose. A strong employer brand is crucial in helping you to attract, engage and retain quality employees.\n\nA strong employer brand also lets potential applicants know why they should choose your business and makes a promise about the employee experience.\n\nThere are two traps in the EVP landscape:\n<ul>\n<li aria-level=\"1\">Underselling the things that differentiate you as an employer, such as certain qualities, behaviours and experiences; and<\/li>\n<li aria-level=\"1\">Selling an experience that isn\u2019t accurate or aligned with reality<\/li>\n<\/ul>\nThe best way to avoid these pitfalls is by asking your current employees using this three step approach:\n<h3 id=\"step-1-get-feedback-from-employees\">Step 1: Get feedback from employees<\/h3>\nPerform focus groups or <a href=\"https:\/\/employmenthero.com\/sg\/blog\/employee-surveys\/\">run employee surveys<\/a> to gather input on your business\u2019s qualities, motivations and behaviours.\n<h3 id=\"step-2-consolidate-and-test\">Step 2: Consolidate and test<\/h3>\nVerify the findings with new employees to see if your employee proposition aligns with their experience so far.\n<h3 id=\"step-3-validate-and-iterate\">Step 3: Validate and iterate<\/h3>\nAttain further information from the broader community and seek input on whether the advertisement confirms the organisation is a great place to work. Always <a href=\"https:\/\/employmenthero.com\/sg\/blog\/honest-employee-feedback\/\">use feedback to adjust and adapt<\/a>!\n\nBy implementing these factors into your business, you\u2019ll help your employees feel recognised and rewarded for all of their hard work.\n<h2 id=\"rolling-out-your-employee-value-proposition\">Rolling out your employee value proposition<\/h2>\nTo get started, your EVP should be clearly defined. By doing this, you can easily communicate this to every potential candidate. This means you can easily attract talent and retain employees like never before.\n\nStart to list down everything relevant to your EVP, even if it has already been defined by your company in the past. Work closely with your marketing team as well to ensure your EVP ties nicely in with your company\u2019s mission and overall brand.\n\nThis is also when your employer brand is important. How will you communicate your EVP through external channels? Once it\u2019s reworked and defined, make sure you communicate your new employee value proposition with the entire company.\n\nEven current employees should be reminded about why it\u2019s so awesome to work at your company!\n\nAlso, make sure you are reviewing your EVP regularly. If there are certain initiatives the team isn\u2019t engaging with \u2013 cut them. Then, identify what your employees would appreciate more and implement those instead.\n<h2 id=\"companies-with-great-employee-value-proposition\">Companies with great employee value proposition<\/h2>\nLet\u2019s look at some employee value proposition examples from companies leading the way with their EVP.\n<h3 id=\"1-employment-hero\">1. 91爆料<\/h3>\n<img loading=\"lazy\" decoding=\"async\" alt=\"Screenshot showing 91爆料 EVP\" height=\"1024\" src=\"https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/2021\/11\/Employment-Hero-EVP.png\" width=\"2284\"\/>\n\nOur EVP is bold, clear and centrestage on <a href=\"https:\/\/employmenthero.com\/sg\/careers\/\">our website<\/a>. It\u2019s enshrined in our values which we share transparently. Our benefits are world-class (if we may say so ourselves), and we are unambiguous when we say we are looking for trailblazers, who we will amply reward with perks.\n\nWe provide regular wellness activities that employees can take advantage of. We also have a company feed inside the 91爆料 app where anyone in the business can thank someone else for helping them, by giving them a shoutout or recognition.\n\nAnd did we mention our <a href=\"https:\/\/employmenthero.com\/sg\/blog\/global-gathering\/\">Global Gathering<\/a> already? We flew our team from around the world to Thailand in 2022, Vietnam in 2023 and soon Bali in 2024 for a week of learning, team-building and fun.\n\nEven though we are remote-first, we still recognise the value of coming together. So that\u2019s part of our EVP.\n\nP.S. if this sounds good to you, take a look at our <a href=\"https:\/\/employmenthero.com\/sg\/careers\/\">careers page here<\/a> (wink wink).\n<h3 id=\"2-linkedin\">2. LinkedIn<\/h3>\nLinkedIn\u2019s EVP and employer brand is summed up in their slogan, #LinkedInLife. It represents the company\u2019s shared sense of belonging and among other things, a welcoming and inclusive environment.\n\nThey are proud of their culture, and they want applicants to <a href=\"https:\/\/www.youtube.com\/watch?v=l4pLtpQXmj8&amp;list=PL7MtT0VRyvmIEAEWblrRK0XIa1uo-f0Qn&amp;index=95\" rel=\"noopener\" target=\"_blank\">know all about it<\/a>. They are also clear about their aspirations.\n\n<em>\u201cWe aspire to create a trusted, caring, inclusive, fun, and transformational experience for each other at LinkedIn, and through our platform for every member of the global workforce.\u201d<\/em>\n\nThe company offers a diverse set of <a href=\"https:\/\/careers.linkedin.com\/benefits\" rel=\"noopener\" target=\"_blank\">benefits<\/a> divided into categories such as health, family, passion, must-haves and extras. This is a comprehensive benefit and compensation package, covering everything from childcare, elder care and pet care subsidies to education reimbursement and life insurance.\n\nEmployees get a \u201cpaid shutdown\u201d at the end of the year, where the company closes for a week to celebrate the holidays.\n<h3 id=\"3-canva\">3. Canva<\/h3>\nCanva is an online design and publishing tool with a mission to empower everyone in the world to design anything and publish anywhere. Such a mission statement is a persuasive element in their EVP, calling in applicants who share similar values.\n\nTheir perks and benefits are also compelling. Who wouldn\u2019t want free lunch and breakfast prepared by in-house chefs, free memberships to local fitness studios, clubs and sports, relocation benefits, and more?\n\nOn their <a href=\"https:\/\/www.lifeatcanva.com\/en\/\" rel=\"noopener\" target=\"_blank\">Life at Canva<\/a> page, they tell a powerful story of why it\u2019s so great to work for them.\n\nCanva\u2019s EVP is about empowering each and every employee and providing immense opportunities to work on unique and exciting projects.\n<h2 id=\"the-wrap-up\">The wrap up<\/h2>\nThis was a deep dive on everything employee value proposition, with the rationale for why you need one and actionable advice to develop a strong EVP to boost your business.\n\nIt might seem daunting to start with, but we\u2019re here to help. Managing your EVP is easy with tools like our smart <a href=\"https:\/\/employmenthero.com\/sg\/products\/applicant-tracking-system\/\">applicant tracking system (ATS)<\/a>, paperless onboarding, recognition tools, performance reviews within 91爆料\u2019s <a href=\"https:\/\/employmenthero.com\/sg\/products\/hr-software\/\">HR software<\/a> and more.\n\nCheck out our <a href=\"https:\/\/employmenthero.com\/sg\/blog\/employer-branding\/\">guide to employer branding<\/a> and don\u2019t miss our essential <a href=\"https:\/\/employmenthero.com\/sg\/resources\/evp-strategy-worksheet\/\">EVP strategy worksheet<\/a> today.\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-2 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\" data-trigger-modal=\"request-a-demo-modal\"><a class=\"wp-block-button__link wp-element-button\">Learn more<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column 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<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">\n<div class=\"wp-block-group is-content-justification-space-between is-layout-flex wp-container-core-group-is-layout-16 wp-block-group-is-layout-flex\" style=\"margin-bottom:var(--wp--preset--spacing--10)\">\n<h3 class=\"wp-block-heading\">Related Resources<\/h3>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-link-arrow is-style-link-arrow--3\"><a class=\"wp-block-button__link has-btn-brand-background-color has-background wp-element-button\" href=\"\/resources\/?topic%5B0%5D%5B0%5D=Product\">View all<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-query blog-3-col-query-loop is-layout-flow wp-block-query-is-layout-flow\"><ul class=\"columns-3 alignfull wp-block-post-template is-layout-grid wp-container-core-post-template-is-layout-2 wp-block-post-template-is-layout-grid\"><li class=\"wp-block-post post-27886 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized resource-type-blog\">\n\n<div class=\"wp-block-group has-border-color has-neutral-100-border-color has-white-background-color has-background is-vertical is-layout-flex wp-container-core-group-is-layout-19 wp-block-group-is-layout-flex\" style=\"border-width:1px;min-height:100%\"><figure style=\"aspect-ratio:16\/9;width:100%;height:100%; padding-bottom:0;padding-top:0;margin-bottom:0;\" class=\"wp-block-post-featured-image\"><a href=\"https:\/\/employmenthero.com\/sg\/blog\/product-update-january-2026\/\" target=\"_self\"  style=\"height:100%\"><img loading=\"lazy\" decoding=\"async\" width=\"1152\" height=\"760\" src=\"https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2026\/02\/Product-Update-January-2026-thumbnail.webp\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Product Update: January 2026\" style=\"width:100%;height:100%;object-fit:cover;\" srcset=\"https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2026\/02\/Product-Update-January-2026-thumbnail.webp 1152w, https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2026\/02\/Product-Update-January-2026-thumbnail-300x198.webp 300w, https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2026\/02\/Product-Update-January-2026-thumbnail-1024x676.webp 1024w, https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2026\/02\/Product-Update-January-2026-thumbnail-768x507.webp 768w, https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2026\/02\/Product-Update-January-2026-thumbnail-576x380.webp 576w, https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2026\/02\/Product-Update-January-2026-thumbnail-440x290.webp 440w\" sizes=\"auto, (max-width: 1152px) 100vw, 1152px\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group blog-3-col-details wp-container-content-3 is-vertical is-content-justification-left is-nowrap is-layout-flex wp-container-core-group-is-layout-18 wp-block-group-is-layout-flex\" style=\"margin-top:0;padding-top:var(--wp--preset--spacing--10);padding-right:var(--wp--preset--spacing--10);padding-bottom:var(--wp--preset--spacing--10);padding-left:var(--wp--preset--spacing--10)\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-17 wp-block-group-is-layout-flex\"><div style=\"font-style:normal;font-weight:600\" class=\"taxonomy-resource-type eh-resource-type wp-block-post-terms\"><img decoding=\"async\" class=\"wp-block-post-terms-icon\" width=\"20\" height=\"20\" alt=\"icon-blog\" loading=\"lazy\" src=\"https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2021\/07\/Copy-of-Copy-of-Copy-of-Untitled-Design.png\"><a href=\"https:\/\/employmenthero.com\/sg\/resources\/blog\/\" rel=\"tag\">Blogs<\/a><\/div>\n\n<h3 class=\"wp-block-post-title\"><a href=\"https:\/\/employmenthero.com\/sg\/blog\/product-update-january-2026\/\" target=\"_self\" >Product Update: January 2026<\/a><\/h3>\n\n<div class=\"wp-block-post-excerpt has-text-color has-contrast-2-color has-small-font-size wp-container-content-2\"><p class=\"wp-block-post-excerpt__excerpt\">Welcome to the January 2026 product update from the 91爆料 team. We\u2019ve got lots to share around Custom Forms,&hellip; <\/p><\/div><\/div>\n\n\n<a style=\"font-style:normal;font-weight:600;\" class=\"wp-elements-9dfcbcb7662772ecb2d671e8976a6c51 wp-block-read-more has-text-color has-violet-500-color\" href=\"https:\/\/employmenthero.com\/sg\/blog\/product-update-january-2026\/\" target=\"_self\">Read more<span class=\"screen-reader-text\">: Product Update: January 2026<\/span><\/a><\/div>\n<\/div>\n<a href=\"https:\/\/employmenthero.com\/sg\/blog\/product-update-january-2026\/\" target=\"_self\" class=\"group-block-link\"><\/a>\n<\/li><li class=\"wp-block-post post-27783 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized tag-2025-product-update resource-type-blog topic-product\">\n\n<div class=\"wp-block-group has-border-color has-neutral-100-border-color has-white-background-color has-background is-vertical is-layout-flex wp-container-core-group-is-layout-22 wp-block-group-is-layout-flex\" style=\"border-width:1px;min-height:100%\"><figure style=\"aspect-ratio:16\/9;width:100%;height:100%; padding-bottom:0;padding-top:0;margin-bottom:0;\" class=\"wp-block-post-featured-image\"><a href=\"https:\/\/employmenthero.com\/sg\/blog\/product-update-december-2025\/\" target=\"_self\"  style=\"height:100%\"><img loading=\"lazy\" decoding=\"async\" width=\"1152\" height=\"760\" src=\"https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2026\/01\/December-2025-Product-Update-Thumbnail.webp\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Product Update: December 2025\" style=\"width:100%;height:100%;object-fit:cover;\" srcset=\"https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2026\/01\/December-2025-Product-Update-Thumbnail.webp 1152w, https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2026\/01\/December-2025-Product-Update-Thumbnail-300x198.webp 300w, https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2026\/01\/December-2025-Product-Update-Thumbnail-1024x676.webp 1024w, https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2026\/01\/December-2025-Product-Update-Thumbnail-768x507.webp 768w, https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2026\/01\/December-2025-Product-Update-Thumbnail-576x380.webp 576w, https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2026\/01\/December-2025-Product-Update-Thumbnail-440x290.webp 440w\" sizes=\"auto, (max-width: 1152px) 100vw, 1152px\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group blog-3-col-details wp-container-content-6 is-vertical is-content-justification-left is-nowrap is-layout-flex wp-container-core-group-is-layout-21 wp-block-group-is-layout-flex\" style=\"margin-top:0;padding-top:var(--wp--preset--spacing--10);padding-right:var(--wp--preset--spacing--10);padding-bottom:var(--wp--preset--spacing--10);padding-left:var(--wp--preset--spacing--10)\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-20 wp-block-group-is-layout-flex\"><div style=\"font-style:normal;font-weight:600\" class=\"taxonomy-resource-type eh-resource-type wp-block-post-terms\"><img decoding=\"async\" class=\"wp-block-post-terms-icon\" width=\"20\" height=\"20\" alt=\"icon-blog\" loading=\"lazy\" src=\"https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2021\/07\/Copy-of-Copy-of-Copy-of-Untitled-Design.png\"><a href=\"https:\/\/employmenthero.com\/sg\/resources\/blog\/\" rel=\"tag\">Blogs<\/a><\/div>\n\n<h3 class=\"wp-block-post-title\"><a href=\"https:\/\/employmenthero.com\/sg\/blog\/product-update-december-2025\/\" target=\"_self\" >Product Update: December 2025<\/a><\/h3>\n\n<div class=\"wp-block-post-excerpt has-text-color has-contrast-2-color has-small-font-size wp-container-content-5\"><p class=\"wp-block-post-excerpt__excerpt\">Welcome to the December 2025 product update from the 91爆料 team. We\u2019ve got lots to share around Custom Forms,&hellip; <\/p><\/div><\/div>\n\n\n<a style=\"font-style:normal;font-weight:600;\" class=\"wp-elements-9dfcbcb7662772ecb2d671e8976a6c51 wp-block-read-more has-text-color has-violet-500-color\" href=\"https:\/\/employmenthero.com\/sg\/blog\/product-update-december-2025\/\" target=\"_self\">Read more<span class=\"screen-reader-text\">: Product Update: December 2025<\/span><\/a><\/div>\n<\/div>\n<a href=\"https:\/\/employmenthero.com\/sg\/blog\/product-update-december-2025\/\" target=\"_self\" class=\"group-block-link\"><\/a>\n<\/li><li class=\"wp-block-post post-27764 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized tag-2025-product-update resource-type-blog topic-product\">\n\n<div class=\"wp-block-group has-border-color has-neutral-100-border-color has-white-background-color has-background is-vertical is-layout-flex wp-container-core-group-is-layout-25 wp-block-group-is-layout-flex\" style=\"border-width:1px;min-height:100%\"><figure style=\"aspect-ratio:16\/9;width:100%;height:100%; padding-bottom:0;padding-top:0;margin-bottom:0;\" class=\"wp-block-post-featured-image\"><a href=\"https:\/\/employmenthero.com\/sg\/blog\/product-update-november-2025\/\" target=\"_self\"  style=\"height:100%\"><img loading=\"lazy\" decoding=\"async\" width=\"1152\" height=\"760\" src=\"https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2025\/12\/BlogDownloadable_Generic-optimized.webp\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Product Update: November 2025\" style=\"width:100%;height:100%;object-fit:cover;\" srcset=\"https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2025\/12\/BlogDownloadable_Generic-optimized.webp 1152w, https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2025\/12\/BlogDownloadable_Generic-optimized-300x198.webp 300w, https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2025\/12\/BlogDownloadable_Generic-optimized-1024x676.webp 1024w, https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2025\/12\/BlogDownloadable_Generic-optimized-768x507.webp 768w, https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2025\/12\/BlogDownloadable_Generic-optimized-576x380.webp 576w, https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2025\/12\/BlogDownloadable_Generic-optimized-440x290.webp 440w\" sizes=\"auto, (max-width: 1152px) 100vw, 1152px\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group blog-3-col-details wp-container-content-9 is-vertical is-content-justification-left is-nowrap is-layout-flex wp-container-core-group-is-layout-24 wp-block-group-is-layout-flex\" style=\"margin-top:0;padding-top:var(--wp--preset--spacing--10);padding-right:var(--wp--preset--spacing--10);padding-bottom:var(--wp--preset--spacing--10);padding-left:var(--wp--preset--spacing--10)\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-23 wp-block-group-is-layout-flex\"><div style=\"font-style:normal;font-weight:600\" class=\"taxonomy-resource-type eh-resource-type wp-block-post-terms\"><img decoding=\"async\" class=\"wp-block-post-terms-icon\" width=\"20\" height=\"20\" alt=\"icon-blog\" loading=\"lazy\" src=\"https:\/\/employmenthero.com\/sg\/wp-content\/uploads\/sites\/3\/2021\/07\/Copy-of-Copy-of-Copy-of-Untitled-Design.png\"><a href=\"https:\/\/employmenthero.com\/sg\/resources\/blog\/\" rel=\"tag\">Blogs<\/a><\/div>\n\n<h3 class=\"wp-block-post-title\"><a href=\"https:\/\/employmenthero.com\/sg\/blog\/product-update-november-2025\/\" target=\"_self\" >Product Update: November 2025<\/a><\/h3>\n\n<div class=\"wp-block-post-excerpt has-text-color has-contrast-2-color has-small-font-size wp-container-content-8\"><p class=\"wp-block-post-excerpt__excerpt\">Welcome to the November 2025 product update from the 91爆料 team. We\u2019ve got lots to share around Workflows, Rostering,&hellip; <\/p><\/div><\/div>\n\n\n<a style=\"font-style:normal;font-weight:600;\" class=\"wp-elements-9dfcbcb7662772ecb2d671e8976a6c51 wp-block-read-more has-text-color has-violet-500-color\" href=\"https:\/\/employmenthero.com\/sg\/blog\/product-update-november-2025\/\" target=\"_self\">Read more<span class=\"screen-reader-text\">: Product Update: November 2025<\/span><\/a><\/div>\n<\/div>\n<a href=\"https:\/\/employmenthero.com\/sg\/blog\/product-update-november-2025\/\" target=\"_self\" class=\"group-block-link\"><\/a>\n<\/li><\/ul><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>What is an EVP? What does it stand for, and why should you care? Let&#8217;s find out.<\/p>\n","protected":false},"author":30,"featured_media":24598,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_visual_mode":"business","_lite_auth_enabled":false,"_lite_auth_trigger_method":"scroll","_lite_auth_scroll_percent":25,"_lite_auth_click_element_query":"","exclude_from_algolia":false,"reading_time":"9 min read","display_reading_time":false,"download_content_type":"file","download_file":"5027","download_url":"","download_cta_label":"","homepage_thumbnail":0,"footnotes":""},"categories":[1],"tags":[],"resource-type":[130],"topic":[93],"learn_topic":[],"industry":[42,61,35,48,55,27,67,68,62,47,50,44,32,66,64,59,52,54,34,56,58,60,51,49,40,41,36,43,46,63,65,57,53],"audience":[],"business-size":[],"product-tag":[],"funnel-stage":[],"region":[],"pain-point":[],"persona":[],"content_type":[],"post_features":[],"class_list":["post-7005","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","resource-type-blog","topic-people-and-culture","industry-agriculture","industry-automotive","industry-business-consulting","industry-childcare","industry-colleges-and-sporting-clubs","industry-construction","industry-consumer-services","industry-early-education","industry-ecommerce","industry-education","industry-entertainment","industry-finance","industry-financial-services","industry-franchises","industry-health-and-fitness","industry-health-services","industry-healthcare","industry-hospitality","industry-it-and-technology","industry-legal","industry-logistics-manufacturing","industry-media-communications","industry-not-for-profit","industry-public-relations","industry-real-estate","industry-real-estate-and-strata-management","industry-recruitment","industry-retail","industry-stem","industry-technology","industry-utilities-public-services","industry-veterinary-services","industry-youth-services"],"_links":{"self":[{"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/posts\/7005","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/users\/30"}],"replies":[{"embeddable":true,"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/comments?post=7005"}],"version-history":[{"count":4,"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/posts\/7005\/revisions"}],"predecessor-version":[{"id":27017,"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/posts\/7005\/revisions\/27017"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/media\/24598"}],"wp:attachment":[{"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/media?parent=7005"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/categories?post=7005"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/tags?post=7005"},{"taxonomy":"resource-type","embeddable":true,"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/resource-type?post=7005"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/topic?post=7005"},{"taxonomy":"learn_topic","embeddable":true,"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/learn_topic?post=7005"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/industry?post=7005"},{"taxonomy":"audience","embeddable":true,"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/audience?post=7005"},{"taxonomy":"business-size","embeddable":true,"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/business-size?post=7005"},{"taxonomy":"product-tag","embeddable":true,"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/product-tag?post=7005"},{"taxonomy":"funnel-stage","embeddable":true,"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/funnel-stage?post=7005"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/region?post=7005"},{"taxonomy":"pain-point","embeddable":true,"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/pain-point?post=7005"},{"taxonomy":"persona","embeddable":true,"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/persona?post=7005"},{"taxonomy":"content_type","embeddable":true,"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/content_type?post=7005"},{"taxonomy":"post_features","embeddable":true,"href":"https:\/\/employmenthero.com\/sg\/wp-json\/wp\/v2\/post_features?post=7005"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}