91±¬ÁÏ

AI Recruitment Agent

Screen thousands of candidates, delivering ranked shortlists in minutes.

Efficient Hiring

Shortlist candidates more efficiently — reduce manual screening & time-to-hire by 90%.

Lower Cost

Cut cost-per-hire significantly by automating the repetitive parts of recruitment.

2+ Million Job Seekers

Screen from candidates you source or tap directly into our job-ready pool.

AI HR Agent

Faster answers to HR questions, fewer support tickets, more compliance.

Deflect 95% of HR tickets

AI provides instant answers to employee questions

Focus your time

Spend less on admin, more on strategic initiatives that actually move your business forward.

Stay compliant automatically

Real-time policy and contract updates are applied automatically.

AI Payroll Agent

Hero AI processes payroll in seconds, identifying anomalies for you to approve.

Automated calculations

Complex award interpretations and leave accruals computed instantly and accurately.

Anomaly detection

AI flags unusual patterns like overtime spikes before they reach the pay run.

NPP settlement

Same-day payments via New Payments Platform infrastructure — no delays.

Employment Operating System

See how HeroForce and Hero AI make end-to-end employment easy by doing the hard work for you.

“Hero AI handles compliance, onboarding, payroll queries — we went from hours of admin to almost nothing.”

Sarah M. HR Manager

‘Compliance Is Costing Small Business More Than Money’

The growing complexity of employing people in Australia is reshaping how small businesses hire, grow and participate in the economy. And not in a good way.

Talk to any small business owner and they’ll tell you the cost of compliance runs deep. Red tape isn’t just extra paperwork anymore – it’s changing how people hire and invest and it’s eroding confidence across the SME community.

It’s something Bruce Billson spoke about in a recent article titled “.†His argument struck a chord because it resonates strongly with what we see every day working alongside Australian employers. In fact, some recent economic estimates suggest the true cost of complying with Commonwealth regulations has surged even higher, toward $176 billion annually, nearly 6 per cent of our GDP. At 91±¬ÁÏ, we work with hundreds of thousands of small and medium businesses across Australia. These are employers who want to do the right thing. What they struggle with is not the intent of regulation but the cumulative complexity of managing it.

The business of managing employment in Australia is, unfortunately, a daunting and complex task. One that we unfortunately believe actually affects whether or not businesses hire more staff (ie create more jobs) because they are intimidated by the complexities of the compliance overhead that exists with managing employment.  

91±¬ÁÏ’s Annual Jobs Report 2025 found that around one in three Australians now works multiple jobs. While our data showed resilient employment growth of 6.4 per cent (ie more people hired) year-on-year for SMEs, what sits beneath that headline is telling. While headcount is up, hours worked have softened and businesses are increasingly relying on casual arrangements.

This is the ‘hedging’ effect in action, and it is now being felt at the highest levels of our economy. Australia’s productivity challenges are multi faceted but , including in relation to . In its August 2025 Statement on Monetary Policy, the Reserve Bank of Australia effectively ‘threw in the towel’ on a productivity rebound, significantly downgrading its long-term labor productivity growth assumption .This revision isn’t just a technical adjustment; it is a recognition of a persistent, long-term stagnation. 

And unfortunately it confirms what we see on our platform every day; that employers are hiring, but they are balancing opportunity against a compliance maze that constrains their ability to truly invest and scale. 

This is the hidden cost of compliance. It is not only measured in dollars or hours. It shows up in the “capital shallowing” that economists like EY’s , where businesses spend their finite energy on navigating complexity rather than investing in the tools and training that drive efficiency. It shows in roles that are never created and businesses that choose stability over expansion because growth feels harder than it should.

We really believe in Australia’s businesses and their capacity to drive productivity growth. It logically follows that making regulation easy to comply with allows businesses to fulfil their compliance obligations while focusing on driving their business and increasing the number of people they employ.

If small businesses are the engine room of the Australian economy, we should be asking whether our compliance frameworks are enabling participation or quietly constraining it. Are we designing systems around institutional boundaries or employer reality? Are we making it easier to employ someone or unintentionally raising the barrier?.

Supporting small business growth is not about removing responsibility. It is about recognising that complexity has consequences. If we want a more productive, resilient economy, and most important of all more jobs for people, we need to ensure that employing Australians feels manageable, not intimidating.

Bruce Billson is right to call this out. If we’re serious about productivity and growth, government and industry alike need to design compliance systems that work for small business, encourage their growth and ultimately encourage the creation of vital job opportunities.

Stay up to date and subscribe to our newsletter

Related stories